Being a business owner in 2024 has been ridiculously challenging to say the least. The obstacles just keep coming — rising employee costs, compliance issues, technological advances in AI and an ever-shifting market research landscape. But one thing I’ve learned is that when the going gets tough, it’s time to leave. Just kidding, if you want your business to succeed during these tough times, you must roll up your sleeves and dive headlong into the abyss.

This year, more than ever, I’ve had to be hands-on in every aspect of the business. Whether it’s managing finances in this crazy economy or embracing new technologies to stay competitive, I’m in the thick of it alongside my team. It’s not just about leading from behind the desk; it’s about working side by side with the people who make this business run.

There has never been an easy button for success in running a business, but now, more than ever, it takes a very hands-on approach, adaptability and being deeply engaged with both the challenges and solutions in order to navigate these tough times. Here’s to all of the entrepreneurs in the trenches doing the same. Better days ahead!